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Black Women Deserve More Than Burnout—and More Than 63 Cents to the Dollar

At the Black Women’s Wellness Collective, we’re rewriting the rules. Because the world has told Black women to work nonstop, settle for less, and smile through exhaustion—and we’re done with that.

63¢

what Black women earn for every $1 earned by white men

62% 

of Americans don’t use their vacation time

40%

of the global workforce will be replaced in the next 12 months

Millions

of Black women expected to keep grinding, unpaid, unless we change the script

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THE PROBLEM

Black women have been taught to hustle endlessly

To lead without help, and to produce without pause. Generations of systemic wage theft and underpaid excellence have taken a toll on our health, our dreams, and our joy.

OUR SOLUTION

We built the Black Women’s Wellness Collective to disrupt that cycle.

Through trauma-informed coaching, wellness retreats, income-aligned opportunities, and our revolutionary Club Viàgo membership, we help Black women (and those who support them) reclaim time, money, peace, and purpose.

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Ready to reclaim your rest?
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Ready to reclaim your rest?
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Ready to reclaim your rest?
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ABOUT US

This Is Bigger Than Self-Care.
It’s Economic Freedom.

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The Black Women’s Wellness Collective is a radical community-led solution to an old problem: Black women are overworked, underpaid, and deeply overdue for ease, rest, and freedom.

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MEET OUR FOUNDER

From Burnout to Soft Power

Hi, I’m Princella “Princess” Lee, LMSW, BWWC combines therapeutic tools, economic empowerment, and liberatory travel into a sanctuary where Black women professionals, entrepreneurs, and changemakers can rest, rise, and earn on their own terms.

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Certified in

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Certified in

What Black women in the Collective experience

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Before

Burnout & guilt

Underpaid + overlooked

Hustle for survival

After

Rest without apology

Aligned income + soft living

Travel, freedom & financial clarity

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Ready to reclaim your rest?
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Ready to reclaim your rest?
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Ready to reclaim your rest?
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Joining the Collective gave me my life back. I rest more, earn better, and finally feel like myself again.

Sofia B.

Black Woman Professional

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Girl, joining the Collective was like exhaling for the first time in years. I didn’t realize how much I was carrying until I put it down. Now I rest, I earn, and I feel like me again.

Sofia B.

Black Woman Professional

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Young Dancer

Whew—this space? It held me when I didn’t even know I needed holding. I’ve slowed down, tapped back into joy, and I’m finally building income without sacrificing myself.

Sofia B.

Black Woman Professional

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Policewoman

I used to think burnout was just part of the grind. But being part of the Collective showed me a different way—one with boundaries, softness, and real support.

Sofia B.

Black Woman Professional

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EXPERIENCE CLUB VIAGO

Your passport to the soft life

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Exclusive VIP travel deals

Quit hustling for approval. Rest isn’t a luxury—it’s leverage. And you don’t need permission.

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Monthly rituals + passive income tools

Quit hustling for approval. Rest isn’t a luxury—it’s leverage. And you don’t need permission.

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Global sisterhood of Black women living free

Quit hustling for approval. Rest isn’t a luxury—it’s leverage. And you don’t need permission.

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You weren’t born to grind. You were born to thrive.

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What We’re Fighting Against

Wage disparities
Strength as survival
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Myth that hustle equals worth
System that steals our labor

Black women earn only 63 cents to every dollar earned by white men

OUR SOLUTION

What we’re building

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They praise our “strength” while ignoring our struggle. We’re not mules—we’re human.

Working twice as hard for half as much is not empowerment. That’s exploitation.

We build the world—but get no rest from it. That ends here.

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Rest without guilt

Quit hustling for approval. Rest isn’t a luxury—it’s leverage. And you don’t need permission.

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Aligned income

If your paycheck drains you, it’s time to rewrite the rules. Earn in alignment—with peace and power.

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Soft life travel

Healing doesn’t come from your 9-to-5. It comes from discovering the world on your own terms.

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Sisterhood that holds you

You were told to do it alone—that was a lie. Here, you’re backed by women who get it, lift you up, and amplify your every move.

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Our mission

To help Black women unlearn grind culture, reclaim their brilliance, and build soft, profitable lives rooted in rest and alignment.

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Ready to reclaim your rest?
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Ready to reclaim your rest?
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Ready to reclaim your rest?
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We don’t just talk Self-Care. We Redesign your life.

The Collective is your guide to radical restoration and financial freedom.


 

We know that the world has conditioned Black women to give endlessly and receive the bare minimum. That ends here. Each service is designed to undo exploitation, create new streams of income, and return power to your mind, body, and bank account.

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Coaching & Consulting: Reclaim Your Time + Revenue

For professionals, entrepreneurs, and leaders ready to stop overworking and start building.
You’ll co-create a soft life strategy that aligns with your values and creates space for joy, wealth, and well-being.

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Wellness Retreats:
Rest Is the Work

Escape burnout and recalibrate your nervous system in luxury retreats designed for real rest, deep sisterhood, and powerful reflection.

Retreats are therapy-informed, joy-centered, and created specifically for Black women who’ve carried too much for too long.

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Club Viàgo: Your Passport to a Soft, Wealthy Life

This is the flagship membership—where luxury travel meets income strategies, and rest meets real-life transformation.

Inside Club Viàgo, you’ll access:

  • VIP travel deals and curated getaways

  • A private sisterhood committed to soft, sovereign living

  • A global community committed to amplifying life and creating memories around the world

  • Affiliate and brand ambassador training to get paid sharing what you love

  • A private sisterhood committed to soft, sovereign living


We don’t just talk passive income. We train you to build it—without burnout.

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Workshops & Courses: Learn. Heal. Grow.

Culturally grounded, trauma-informed workshops like:

  • Say No, Save Yourself

  • Get Paid to Share What You Love

  • Burnout-Proof Leadership for Black Women

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Our courses center the truth: 
you’re not here to grind—you’re here to live.

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